About Matt Bromley

Matt Bromley is CEO of bee. He is an education journalist, author, and advisor with twenty five years’ experience in teaching and leadership including as a secondary school headteacher and academy principal, further education college vice principal, and multi-academy trust director.

Matt is a public speaker, trainer, initial teacher training lecturer, and school improvement advisor. He remains a practising teacher, currently working in secondary, FE and HE settings.

Matt writes for various magazines, is the author of numerous best-selling books on education, and co-hosts an award-winning podcast. 


Matt Bromley is an education journalist, author, and advisor with twenty five years’ experience in teaching and leadership including as a secondary school headteacher and academy principal, further education college vice principal, multi-academy trust director, and multiple board member. 

Matt is a public speaker, trainer, school and college improvement advisor, and school governor. He remains a practising teacher, working in secondary, FE and HE settings, and is the lead lecturer on a national initial teacher training programme.

Matt writes for various newspapers and magazines including SecEd, Headteacher Update, SEN Leader, TES, School Inspection+Improvement Magazine, Children & Young People Now, and Teach Secondary. He is a senior member of SecEd’s editorial board and co-hosts their award-winning podcast, chairs many of their live webinars, and writes most of their monthly pull-out best practice supplements.

He is the author of numerous best-selling books for teachers including ‘How to Become a School Leader’, ‘The Art of Public Speaking’, ‘Making Key Stage 3 Count’, ‘The New Teacher Survival Kit’, as well as a How To trilogy – ‘How to Teach’, ‘How to Learn’ and ‘How to Lead’ – and a 3-volume series on ‘School & College Curriculum Design’, recently updated and abridged as ‘Intent, Implementation, Impact: How to Design and Deliver an Ambitious School Curriculum’.  His latest book – co-authored with Andy Griffith for Crown House Publishing – is ‘The Working Classroom’. He is currently writing a book on ‘The Stories We Tell’ for Routledge.

Matt’s education blog, once voted one of the UK’s most influential, receives over 50,000 unique visitors a year.

He regularly speaks at national and international conferences and events, and provides education advice to charities, government agencies, training providers, colleges, and multi-academy trusts. He works as a consultant and trainer with several companies including The National College, Education Conferences UK, Creative Education, Osiris Educational, Keynote Educational, the Education and Training Foundation, Inside Government, Westminster Insight, NSMTC, the Association of Colleges, and the West Yorkshire Consortium of Colleges. He has also provided training services to the three major education trade unions NASUWT, ASCL, and NEU.

As CEO of bee, he offers a wide selection of direct-to-market consultancy and training services. He has been involved in several government-funded projects and ghost-writes sponsored education content for a number of large organisations including Pearson. 

Between 2013 and 2016 Matt was the Group Director for a large further education college and multi-academy trust (a combined role encompassing: college Vice Principal, MAT Director, and academy Principal) and was responsible for improving the quality of teaching of c30,000 students. During his tenure the Ofsted judgment for further education provision improved from ‘requires improvement’ to ‘good’ with outstanding features, teacher training provision was graded ‘outstanding’, higher education provision was ‘commended’ by the QAA, and exam results placed the college within the top 20th percentile in the country. Matt was also a sponsor and governor of the trust’s secondary academy which, during this tenure, achieved the best GCSE results in its history.

Between 2012 and 2013 Matt worked as a Consultant Headteacher. Prior to this, he was the acting Headteacher of the highest performing comprehensive school in its authority and one of the top five most improved schools in England (whose Ofsted judgment improved from ‘satisfactory’ to ‘good’ under his leadership).

Matt has also been the Deputy Headteacher of a small rural school (with responsibility for the curriculum and timetable, self-evaluation and school improvement, and health and safety and the site), and the Assistant Headteacher of a large inner-city school (with responsibility for, amongst other areas, teaching and learning – improving the Ofsted judgment from ‘satisfactory’ to ‘good’ – and the achievement of pupils).

He is an experienced teacher of English Language and Literature at key stages 3, 4 and 5 and has a strong record of exam success at GCSE and A Level both as a classroom teacher and as a middle and senior leader. He continues to teach English to secondary school students and is lead lecturer on a national initial teacher training programme which leads to a Level Diploma in Education and Training. 

Matt has worked at senior levels in the public and private sectors and, prior to teaching, was a senior manager in the telecoms industry. He began his working life in newspaper journalism.  He has an Honours degree in English Language and Literature, a Post-Graduate Certificate in Education and the National Professional Qualification for Headship, as well as several professional qualifications.